Câu 6: IIBA-CBDA: Certification in Business Data Analytics
An online retailer has been successful utilizing analytics to guide decisions on product placement and marketing spend. Management has requested a task force be assembled to make recommendations on how to further develop their analytics capabilities. To begin this work, the task force builds a model to develop a share…
Nội dung câu hỏi
An online retailer has been successful utilizing analytics to guide decisions on product placement and marketing spend. Management has requested a task force be assembled to make recommendations on how to further develop their analytics capabilities. To begin this work, the task force builds a model to develop a shared understanding about customer segments, customer relationships, key partnerships, and the company’s value proposition. The team has leveraged the following model to facilitate this discussion?
Các lựa chọn
Đáp án được giữ gọn theo nhãn A, B, C, D trong phần bình chọn tương tác.
- A. CATWOE
- B. Business model canvas — đáp án hiện tại
- C. Balanced scorecard
- D. Value chain analysis
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